Typography
A clean, modern approach to the look and feel of our written communications
Our font
Public Sans is our primary typeface. It works well across print, digital, and product applications. It’s a free Google font and is easily accessible for employees and creative agency partners.
We only use the Extra-light, Light, Regular, Medium, and Semi-bold weights. Do not use Thin, Bold, Extra-bold, or Black weights.
Leading
The leading for Public Sans should be set at a “comfortable” distance. A block of text shouldn’t feel too dense or difficult to read. The samples below provide a visual reference as well as the recommended settings for these particular type sizes.
The table below provides additional leading settings for common type sizes. For type sizes not shown in the table, please match the look of the visual samples.
Leading: 100 points
Leading: 84 points
Leading: 48 points
Leading: 40 points
Tracking and kerning
When using Public Sans in Adobe applications, set the kerning to “Optical” and tracking to “-5.” These settings help the font feel a little more compact, as it is a fairly loose font in its original state.
For large type applications such as billboards or event signage, the kerning will likely need to be manually adjusted.
Alternate font
Our secondary typeface is Arial, which is available on all operating systems.
Use it only for Microsoft applications, like Word and PowerPoint.
Color
Type may be used in all colors of our palette:
- Five color families (30 total colors)
- Grays (6 versions)
- Black and white
Visit the color page to see all the colors. With such a wide range of colors, it’s important to follow the color usage guidelines in the following sections.
Tone on tone
When applying light-colored type on a dark-colored background or vice versa, apply a 2-step difference to ensure sufficient contrast.
Type and background color combinations must stay within their respective color family.
Black and white on color
Black and white type can sit on all the palette colors with the following parameters:
Black on white or white on black
Grays on black or white
Help
Click a question below to see the answer.
- Where are the downloads for this page?
If you don’t see a downloads tab next to “Guidelines” on this page, it’s because you’re not signed in! You can do so here. If you’re an external vendor and need access, have your Citrix contact complete this form.
- Where can I download Public Sans?
You can download Public Sans from the downloads tab on the Typography page.
- Should text be left-justified?
Yes, left-justified means the text aligns at the left. Use right-justified text as a second choice. In general, it is best to avoid centered text.
Still have a question? Send us a message.